UBS and Formula 1

Our partnerships

UBS has been a proud partner of the Mercedes-AMG PETRONAS Formula One Team since 2011. The partnership reflects the values UBS shares with the team: a commitment to innovation, talent and teamwork driving performance and success.

In addition, UBS has been an Official Sponsor of the Grand Prix de Monaco and a proud partner of the Automobile Club de Monaco (ACM) since 2011.

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    UBS Craftmakers x Lewis Hamilton

    Mercedes AMG PETRONAS Formula One Team driver Lewis Hamilton explores the choices that he has made along his journey to become a champion and master his craft as a F1 racing driver – even if this sometimes means going against the tide. UBS Craftmakers is a new series presenting the untold stories behind the craft of our partners, ambassadors, employees and clients.

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      UBS Craftmakers x George Russell

      Have you ever wondered what it takes to earn a place on the Formula 1 grid? Mercedes-AMG PETRONAS Formula One Team driver and UBS Brand Ambassador, George Russell, takes us on a journey of the unwavering dedication and focus required to reach the pinnacle of motorsport. UBS Craftmakers is a new series presenting the untold stories behind the craft of our partners, ambassadors, employees and clients.

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        How could Formula 1 play a role in reducing carbon?

        Our partner Mercedes-AMG PETRONAS Formula One Team are pioneers when it comes to engineering, innovation, efficiency and new technologies. They are at the beginning of their journey towards low carbon, and successful partnerships are crucial in getting there. At UBS, we are committed to supporting the team with our expertise and consultancy to achieve their goals.

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          Lewis Hamilton in conversation with Wale Ogunleye

          For Mercedes-AMG PETRONAS Formula One Team driver Lewis Hamilton, legacy means more than records and world championships. Watch his conversation with Wale Ogunleye, Head of Sports and Entertainment at UBS, about making an impact beyond the racetrack.

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              How big is the Esports Industry?

              Mercedes-AMG PETRONAS Formula One Team driver George Russell raced head-to-head against Jarno Opmeer, Mercedes Formula One Esports driver and 2x F1 Esports World Champion, to find out who was fastest on the (virtual) track. Reid Gilligan, UBS Equity Analyst for Media & Entertainment, was on hand with a lowdown & growth forecast for the Esports industry to put their race into context.

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                Hamilton Engineering School: Part 1

                Together with our partner, the Mercedes-AMG PETRONAS Formula One Team, we believe in the importance of quality education for young people. When three aspiring young engineers from a primary school in Camden went on an exclusive tour of the team's factory in Brackley, they met a rather special engineer called Des. The result was a day out that none of them will ever forget, and perhaps inspiration for life.

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                  Hamilton Engineering School: Part 2

                  The Lewis Hamilton Engineering School was back in the summer of 2022, challenging 85 eleven-year-old students from Camden to design, build and test their own model cars.

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                    Hamilton Engineering School: Behind the Scenes

                    Get a glimpse behind the scenes of our filming day at the Mercedes-AMG PETRONAS Formula One Team factory in Brackley.

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                      Driving Change Part 1: A conversation with Lewis Hamilton

                      At UBS, we are committed to fostering a culture of openness and making a difference for underrepresented employees. UBS’s Kathrine Eschmann sat down with Lewis Hamilton to discuss what individuals and organizations can do to support racial equality.

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                        Driving Change Part 2: A conversation with Lewis Hamilton

                        Mercedes-AMG PETRONAS Formula One Team driver Lewis Hamilton believes by being more connected and working together, different organizations can provide more opportunities for young people to grow. In this second interview with UBS’s Kathrine Eschmann, the seven-time world champion talks about underrepresentation in the STEM sector and UK motorsport.

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