Default layout

Collapse type

Close type

Condensed layout

Collapse type

Close type

Mobile views

Colors for sticky CTA in collapsed state

The color can be optimized to highlight the CTA and results potentially in increased user engagement.

Red

Black

Default

Variations - Examples

Example 1

Screenshot Sticky CTA

Style color: Default | CTA size: Default | CTA interaction behaviour: Close | Button: Red


Example 2

Screenshot Sticky CTA

Style color: Default | CTA size: Condensed | CTA interaction behaviour: Close | Button: Red


Example 3

Screenshot Sticky CTA

Style color: Default | CTA size: Default | CTA interaction behaviour: Collapsed | Visibility: Open | Button: Red


Example 4

Screenshot Sticky CTA

Style color: Default | CTA size: Default | CTA interaction behaviour: Collapse | Visibility: Collapsed | Button: Red


Example 5

Screenshot Sticky CTA

Style color: Red | CTA size: Condensed | CTA interaction behaviour: Collapse | Visibility: Open | Button: Red


Example 6

Screenshot Sticky CTA

Style color: Dark | CTA size: Default | CTA interaction behaviour: Collapse | Visibility: Open | Button: Red


Example 7

Screenshot Sticky CTA

Style color: Default | CTA size: Default | CTA interaction behaviour: Collapse | Visibility: Open | Button: Three buttons


How it works

  • The sticky CTA is displayed as an overlay at the bottom of  the viewport.
  • Up to three links can be integrated
  • Component provides two variations of layout
    • Default
    • Condensed
  • Two type of interactions are available 
    • Close (closing button)
    • Collapse (collapsing button)
  • The component is not rendered on page load. It is rendered when the visitor scrolls down 250 pixels.
  • The Sticky CTA settings are inherited from a parent page, being able to disable or overwrite it if for a particular page (and child pages)
  • When clicking on any of the links, the visitor is redirected to the configured page. 
  • The link list can be collapsed if the visitor clicks back on the button.
  • A new option was added for the Sticky CTA to allow choice between different colors for sticky CTA in collapsed state.

Note

If sticky CTA and chat function are activated at the same time (affects pages on UBS Switzerland), make sure that the text in the sticky CTA for mobile view is kept very short.

Reference for publisher

The sticky CTA has to be created as a Experience Fragment

Here you can go to the Experience Fragment Structure.

Select "Experience Fragments"

Navigate to the desired folder in the country structure and create an "Experience Fragment"

AEM view

Create and select "Responsive Sticky CTA"

screenshot aem view

Define layout

AEM view
AEM view

Integration on the page

screenshot sticky cta element on the page

On the page you have to integrate the experience fragment component and then link to the sticky CTA.