Use of pictures

With warm light and golden tones, we create a human and welcoming look and feel. This is the visual essence of our unique picture style at UBS.

UBS brand design

Brand portal - imagery

How to use

Find your picture
- Think about the concept. Search for keywords that come to mind.
- Translate conceptual terms into concrete content (e.g. monitoring > newspaper, reading).
- Use a thesaurus to find related words.
- A picture can spark an idea for another search.
Use only pictures where UBS has the necessary rights.
Selected image for a publishing request
If you want to use images from the image database (media pool) for the next publishing job, please mention the Asset ID of the image (e.g. M-905407) when placing the order.

Visit our image database

Crosslinks

When selecting an image, it’s important to consider the messaging and find an image that underpins it.

Whether it’s explicit, showcasing a product, or implicit, illustrating a metaphor, there should be a connection that ties the content, image and overall message together.