Global & Country
Divisonal
Microsite
Minisite (Customized html microsite)
Applications
Global and country homepages
Global and country homepages
- Are the main gateways into our digital landscape.
- Each country we do business in has a country homepage.
Public website
Public website
- Includes core divisional information introducing clients and prospects to our offerings and capabilities.
- Is the main vehicle for corporate information for all stakeholders (from general public via clients to regulators).
- Is a channel that guides users to our surrounding sites and applications
Microsites
Microsites
- Complement the main public site to address selected topics in a visually distinct manner to amplify the message.
- Microsites are used for campaigns and other content of temporary nature.
- They are stand-alone sites that are dedicated to a specific, well-defined subject matter.
Applications
Applications
- Web applications are stand-alone web properties with an interactive or transactional character (e.g. ebanking) or data heavy information systems (e.g. KeyInvest, Quotes).
- Mobile apps are developed selectively to provide specific tools, functionality or information services in an optimized manner for smartphones and/or tablets.